In this ~50 minute interactive event you will learn how to use zero party data to create practical and personalized email and SMS experiencesthat convert 20%higher than your normal marketing funnel.
Let’s face it: It’s never been easier to unsubscribe from an email with gmail’s one-click unsubscribe and SMS unsubscribes are highly costly for a brand.
The reason largely being brands struggle to personalize email/SMS campaigns and automations that feel personal and relevant to the user.
That’s where zero party data (ZPD), aka “preference data” steps in.
ZPD is no-longer a nice to have but now a need to have with recent privacy changes, cookies going away, etc... Marketers are beginning to invest in capturing more ZPD and activating it across their email and SMS funnel to create unique experiences.
Join Klaviyo and Digioh as we unpack how to capture zero party data and then deploy it across your entire email and SMS marketing funnels to increase engagement, conversions and reduce unsubscribes.
Whether you are a user of Digioh, Klaviyo, both, or neither, this training will help you understand how to use zero party data to create efficient email and SMS marketing.
Register for Free
What's In It For You? 🤔
All Value | No Selling: Discover the tried-and-tested tactics that empower you to make more from your marketing funnel across email and SMS.
Real Success Stories: Gain insights from top brands on how they achieved marketing efficiency, with actionable takeaways for your campaigns.
